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Writer's pictureDave Parrish

Prevent Knack App Generated Emails From Ending Up In SPAM



Hi everyone, Dave Parrish here from Knack Builders. Today, I’m tackling a topic that could make your email communication a whole lot smoother: preventing your Knack generated emails from ending up in a dreaded spam folder. If you’ve ever wondered how to ensure your important messages reach their intended recipients, this post is for you. Let’s dive in!


Why Your Emails Might Go to Spam

If you’re using Knack to send emails—whether from a form submission, automated tasks, or one-off messages—there’s a chance they could end up in the spam folder. This often happens due to how spam filters assess the legitimacy of emails coming from your domain. These filters are designed to protect users from unwanted or harmful messages, but they can sometimes be overly aggressive.


What You Need to Do

To minimize the chances of your emails being flagged as spam, you’ll need to set up domain whitelisting. Here’s how to do it:


  1. Understand Domain Whitelisting Whitelisting is essentially telling email services that messages from your domain are legitimate and should not be treated as spam. This is especially important when using platforms like Knack, where emails are sent from your domain but through their systems.

  2. Access the Whitelisting Request Knack provides an article and a link for domain whitelisting requests. You’ll need to confirm your identity and provide your email address and domain. Check it out here: https://knackhq.knack.com/knack-custom-domains#home/

  3. Add DNS Records After submitting your request, you’ll receive specific DNS records (like CNAME and TXT records) that need to be added to your domain settings. These records help email services verify that Knack is authorized to send emails on your behalf.

  4. Get Help if Needed If you’re not familiar with managing DNS records, don’t worry. Most domain registrars, like GoDaddy, have excellent customer service that can assist you with this process. Just provide them with the records you received, and they’ll handle the technical details.


Why This Matters

By setting up domain whitelisting, you’re improving the chances that your emails will land in the inbox rather than the spam folder. This not only ensures that your messages are seen but also enhances your professional credibility.


My Experience

As a professional builder, I didn’t initially know about this process, but it’s been a game-changer for me. Whenever I’ve had issues with emails landing in spam, implementing domain whitelisting has resolved them. Sometimes, you may need to involve your clients if they manage their own domains, but it’s worth the effort.


Wrapping Up

That’s all there is to it! Implementing domain whitelisting is a straightforward way to improve your email deliverability and ensure that your communications are received as intended. If you run into any issues or need help, don’t hesitate to reach out to your domain registrar’s support team.


Thanks for reading, and have a fantastic day!



You can check out my Knack database services here:  https://www.knackbuilders.com/knack-database-consulting


Interested? Book an intro call: https://calendly.com/daveparrish/callwithdave

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